July 4th “Stock up” sale!!!!!
2013 Shay Cochrane


In between hotdogs and watermelon make sure that you stop by the SC Stockshop to “stock up” on those gorgeous new images that you have been eyeing for your site and shop!  Use the code “JULY40″ to get 40% off your entire order all weekend long!  Happy fourth of July friends!

We’re doing it again!!


If you are at all interested in styling and product photography then this could be the most helpful 2.5 hours of your life!  I havn’t even announced it here on the blog yet and already there are only FOUR seats left! Our first group mentor event got rave reviews and I want you to be a part of the fun this time around!  Rather then tell you all about it here I want you to hop over to the event page and decide whether one of those last four seats needs to be yours!  See you there!

Sometimes less is more.

I’m making some updates to my Lookbook this morning and was checking out how of some of my past clients are still using their images styled and shot for them in the past year.  It always humbles me to see them being used as home page “Hero” images, setting the pace for their brand aesthetic and creating instant connection between their potential client and their shop.  The funnest part of my job is getting to know each individual business in depth long before the shoot day happens.  The banner images that I create have as much to do with their overall brand story as they do the product that they want featured.  It is my job to marry those two important elements into one gorgeous image.

I was spending some time on one of my favorite past client’s website Oatmeal Lace (view the gorgeous images from her shoot here) and was reminded that it is not the amount of props in an image that makes it more valuable or effective. It is whether or not that image accurately represents the brand and captures the clients products in their best light (no pun intended).

Sometimes less is (more) powerful.



In the Studio: Laura Drayton Creative

Just working on a little something amazing today! I CANNOT wait to share the full set of images that I just created for Laura Drayton Creative! It felt like I was styling for my own brand with her specific brand aesthetic!  My favorite part of this image…(and thats a hard one) has to be the black and white stripped bow tie pasta!!!!  I have sort of been waiting my whole life for the chance to style those in to a shoot. haha  You had me at black and white wedding theme Laura!

Happy Monday friends!


SC is hiring!

Are you interested in being a part of what is going on behind the scenes at SC?  I am looking to hire a multi-talented office assistant to be my right hand lady alongside me at the SC brand!  I am looking for someone interested in potentially being an integral part of the SC brand long term and who can bring some incredible insight and talent to the areas of the business that are just not my expertise! The job description comes with some variety and will expand as the position grows.   Take a peek at the details and e-mail me at info@shaycochrane.com with a complete resume if you think you would be a perfect fit for the position!


  • Fun, sweet and outgoing personality!
  • Excellent writing and communication skills
  • Would be able to represent the SC brand well both in writing and in person
  • Knowledgable in Photoshop and/or Indesign
  • Some graphic design experience would be an asset
  • Excited and capable of creating newsletter and blog content
  • Detail oriented
  • Organized and administrative
  • Able to take initiative and ownership of projects that will grow the SC brand
  • Willing to occasionally assist on shoot days
  • Creative thinker, willing to take initiative with ideas that will benefit the  SC brand
  • Willing to run office errands (must have your own reliable source of transportation)
  • Interested in being a part of the SC company long term.


Position details:

  • Position title: SC Office assistant
  • Available for immediate employment
  • Position will begin as part time 8 hrs a week with possible additional hours. Primary work day would be Tuesdays 8:00-4:00pm, occasional additional hours on Thursdays for shoots.
  • Must be able to work locally in my Wesley Chapel, FL home office
  • Must have reliable transportation and be willing to run occasional work related errands
  • This position is NOT a photography position and will not be offered to someone growing a photography business. Other personal business interests welcome!

If you think that you would be an asset to the SC brand I would love for you to send your resume to info@shaycochrane.com to set up an interview! I am looking forward to meeting you!

2013 Shay Cochrane
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