February 2015 Archive

Quick tip for prop styling and product styling

Often times when doing prop styling and product styling, I am faced with the challenge of styling primarily white objects on a white background. One of the simplest ways to add dimension and visual interest to this type of image is to make use of staggering heights and layering of objects. This works especially well when photographing stationery and paper products that are primarily white.

You do not need anything fancy to achieve this. Using rolls of washi tape or putty under your products to separate and allow shadowing will work perfectly. The only thing to be careful of is the tone reflected on the backdrop from whatever is under the product. For example, if you have a roll of red washi tape under a white product you will have a red reflection underneath your product.

This product styling tip is one that I use almost every day and will instantly make your commercial product photography more visually interesting!

www.shaycochrane.com

Aren’t these cookies by You Can Call Me Sweetie for Sparkle and Shine Darling amazing? I am so excited for special things we have up our sleeve!

In the shop: B is for Bonnie Design for the SC Stockshop

Something gorgeous is making its way into the SC Stockshop! I recently teamed up with sweetheart Bonnie of B is for Bonnie Designs for a special curated B is for Bonnie Designs for the SC Stockshop!  As a part of the collaboration, I asked Bonnie to come up with the aesthetic for this new styled stock image set and, as I had hoped, she chose a gorgeous blush pink palette that has its roots in her own gorgeous brand palette. Bonnie curated many of the props for this styled desktop stock image collection, including these gorgeous white chocolate jewels from The Frosted Petticoat. When Shea Hopley joined us and provided these gorgeous florals things got really amazing, really quickly!  We pulled in items from Bonnie’s personal desktop like the acrylic and gold stapler and gold dish of paperclips and then added in items to give it some personality like this gorgeous coordinating peach, pink and gold confetti from The Flair Exchange and my favorite detail, gold earbuds from my new favorite tech prop source Happy Plugs!

Bonnie Desktop-047small

Bonnie, thank you so much for curating this desktop and collaborating with me on this project! We are putting the final touches on this newest image set this week and the entire B is for Bonnie for SC Stockshop blush Brand Builder set will be in the shop so very soon with a limited run for the Spring season! Follow the @scstockshop on Instagram to be the first to know when it launches!

LIVE Styling & Product Photography Mentor Class
MarchMentorEvent

What many of you don’t know is that I spent 8 years as a wedding and portrait photographer doing good work but struggling to create something authentic and lacking any creative fuel. I loved owning a business and photography was just the fill in the blank. Never in my wildest dreams could have imagined I would be doing what I do today. Honestly, I had no idea it was even in me. What I have found along the way is that it is hard to find good training in commercial photography from both a business and creative perspective. On March 31 I will share what I’ve learned with a limited 15 seat online mentor group. Over half of the seats are already taken. Find out more and grab your spot here!

Getting Schooled: Commercial Product Photography and Styling

I am going to be honest…paving my way in the commercial industry has been hard.  Specifically because it has been really hard to find mentors to learn from for both product styling and the business side of commercial photography.  It’s been a bit of a lonely road trying to figure things out for myself as I go.  Thus far I have been entirely self taught and while that can get you pretty far if you put your mind to it, I would really truly pay nothing to be taught by someone who has been in the trenches of this line of work for a lot longer then I have and can show me the ropes.  With all of that said, these days I am jumping at any chance to learn and am spending some of my free time (aka nap time) working through one of Nicole’s Classes in Tabletop photography.  I have never taken any of her classes before but have heard great things and honestly, I’m just excited to watch someone else work and soak up any details of information that I can.  Here is an image that I created last week just playing around with the homework for week 1 of her course.

Here you can see the unedited SOOC image and then my quick edits to product the final image.  I am no product editing master and have always kept my editing very simple (aka I have the photoshop prowess of a preschooler).  Take a peek!

In other unrelated news, we just sent out the free February styled stock desktop image to our newsletter subscribers!  If you are not on the list you can join here.  We send out monthly e-mails to help you grow in your business savvy and we like to help you to do business beautifully with monthly free stock images!

Happy Thursday friends!

Unedited Before

2015 Shay Cochrane

Edited After

2015 Shay Cochrane

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