Often times when doing prop styling and product styling, I am faced with the challenge of styling primarily white objects on a white background. One of the simplest ways to add dimension and visual interest to this type of image is to make use of staggering heights and layering of objects. This works especially well when photographing stationery and paper products that are primarily white.
You do not need anything fancy to achieve this. Using rolls of washi tape or putty under your products to separate and allow shadowing will work perfectly. The only thing to be careful of is the tone reflected on the backdrop from whatever is under the product. For example, if you have a roll of red washi tape under a white product you will have a red reflection underneath your product.
This product styling tip is one that I use almost every day and will instantly make your commercial product photography more visually interesting!